Having an online presence is one of the most forward-looking decisions that any business can make in this era when nearly everyone is online. By harnessing social media's dynamic capabilities, enterpr

If you're a frequent user of social media, you'll notice that within the past few years, videos have dominated the platforms. Whether you're on Facebook, Instagram or TikTok, it's clear that videos ca

Twitter is the go-to for generating traffic for advertising, marketing, journalism and consumer engagement. But how does it actually work? And for newbies, why is it essential to successful consumer i

Over the past couple of months, we’ve seen a reports popping up of a possible change to Twitter, and a big one at that. Rumors floated that Twitter, known for its strict adherence to 140 characters

If you would have told me 10 years ago that there would be a National Social Media Day, I wouldn’t have believed you. But now that I’m a PR & Social Media intern at Immotion Studios, I could a