social media & pr

Public relations has changed significantly in the last decade. It’s not just about press releases anymore. The race is on to create that earth-shattering campaign that elevates brands to the next level. And that’s what we do. We take advantage of every PR avenue to help tell a brand’s story. Whether it’s social media, traditional news coverage or event management, we capture the target audience.

We often see companies that use an intern to manage their social media. And for social media experts, this is like nails on a chalkboard. Sure… anyone can post on Facebook or Instagram, but it takes a marketing-minded team to develop the strategy behind an effective social media campaign.

Immotion Studios PR/Social Media Services Include:

Social Media

Social Media Management
Social Media Strategy & Execution
Social and Digital Media Collaboration
Social Listening
Content Development (Bogs, Eblasts, Newsletters)
Content Marketing
Strategic Ad Campaign Development
Paid Media Placement (Facebook, Twitter, Instagram, Pinterest, LinkedIn advertising)

Public Relations

Research and Strategy
Messaging and Positioning
Media Material Development (Press Release, Media Advisory, Press Kit)
Media Outreach
Conference and Trade Show Support
Monitoring and Reporting
Event Planning and Execution

Thursday is the New Friday

Thursday Plantation, Australia’s top Tea Tree Oil brand needed an extensive plan to introduce their products to the American market. We designed and executed a strategy to build and launch the American branch from the bottom up. In less than a year, we have garnered nearly 10 million impressions for the brand.

Bloggers & Influencers

Companies can talk about themselves all day long, but it means so much more when a top influencer endorses the brand. We have leveraged our relationship with bloggers and influencers to extend our reach and gather user-generated content.

Instagram Users Thursday Plantation Posts

The Winning Combination

Who doesn’t want to be a winner? Contests have been around for a long time, but they have changed significantly with the social media craze. Not only can you use an online contest to increase engagement and build a fan base, but it’s also a must-have tool for lead generation.

DID YOU KNOW?

71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others.
79% of American Internet users are on Facebook.
Social media impacts 3 out of 4 consumers purchasing decisions.

SOCIAL MEDIA & PR BLOGS

Finding Your Brand’s Voice

June 24th, 2020

Establishing yourself and your business involves a lot more than simply opening the doors. You need to also establish a unique brand and voice. Your voice is how your customers and potential customers see you.
Your brand voice is what you do, what you promise, and what you deliver. It’s images, it’s how you respond and behave and it’s what your audience is saying about you.

What are Retailers Looking for When Seeking New Brands?

May 13th, 2020

For someone looking to pitch a new product, or a large department store looking for something that will sell, what are they looking for? For the big retailers, it can be several things.

What Platforms We’re Using While Working from Home

April 21st, 2020

Now that most of the Immotion Team is working from home, we’ve found a few great platforms that are allowing us to stay connected with each other and our clients.