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  • Conversions: The Secret To Building A Successful Website

    March 8th, 2017

    When it comes to building a successful website, one of the most important factors to consider is conversions.

    5 Things Every Recent College Grad Knows to be True

    February 28th, 2017

    First off, the “real world” is terrifying. For the past 22 years of your life, you have been told what to do, but now you are making your own rules.

    5 Worst Corporate Logo Changes of 2016

    February 9th, 2017

    A company’s logo is its most significant visual element. Over time, it becomes synonymous with the brand itself. When large companies make a change on this front, it’s generally well-executed a

    Updating Your Website

    February 1st, 2017

    When it comes to achieving and maintaining high search rankings, one of the key components is fresh content. Google loves fresh content, and Google is king of the search engines. If you want your w

    5 Ways to Get Out of a Creative Drought

    January 24th, 2017

    The creative drought: every creative’s nightmare and reality at some point or another. It’s a moment where passion fizzles into a dull flicker, or can even burn out completely. So what’s a cr

    Social Media Do’s and Don’ts for Businesses

    November 10th, 2016

    Getting your brand started on social media can be difficult. You have to balance the human aspects of creating an authentic feel, the analytical aspect of building a community that continues to gro

    Avoiding the “They” Culture at the Workplace

    October 31st, 2016

    Clients often approach us for their tactical touchpoints, otherwise known as “the stuff.” They want websites, marketing collateral, a video or a campaign. Of course we are happy to fulfill the

    The Press Release Era is Dead. Now What?

    October 11th, 2016

    I can’t tell you how many times a client/potential client has called asking me to write and distribute a press release. Five years ago I would happily oblige, but those days have come and gone.

    FDA Changes Label Requirements

    August 11th, 2016

    The U.S. Food and Drug Administration wants to make sure consumers have updated nutritional information for packaged foods sold in the United States. This will help people make informed decisions a

    Twitter Expands Character Count

    May 25th, 2016

    Over the past couple of months, we’ve seen a reports popping up of a possible change to Twitter, and a big one at that. Rumors floated that Twitter, known for its strict adherence to 140 characte

    Oh yea, The Food Has to Be Good Too!

    May 10th, 2016

    Over the past few years, we have come to enjoy an outing for lunch where we visit one of two food truck destinations in Fort Worth. It’s quite a fun experience where we all order from different t

    We’re Hiring!

    April 20th, 2016

    Immotion Studios has an immediate position available for a concept graphic designer with experience to join its creative team.

    Facebook Amends the 20% Text Rule

    April 20th, 2016

    Social media marketers have been vexed by Facebook’s 20% Ad rule for som

    Embracing the Instagram Algorithm

    March 28th, 2016

    With Instagram’s transition to an algorithm -based feed, brands are no longer guaranteed an audience. Previously if you posted something you wanted seen, your followers would presumably see it as

    The Journey of a Graphic Designer

    December 31st, 2015

    In a recent interview, Jonathan Graf gave insight into the journey he has been on that led him to become a graphic designer. He explains the rigors of his profession and how each of his experiences

    Blue Bell…not a Brand, a Family Tradition

    December 10th, 2015

    Blue Bell is back! And in Texas, people like Jayson Lindley, would tell you that means we finally have ice cream back in our state.

    Facebook’s Notification Tab Gets More Personal

    November 19th, 2015

    Facebook is notorious for making changes to their app, but its notifications tab has always remained the same; however, that is all about to change. Facebook’s new notification “cards” will n

    Is Twitter Having a Moment?

    October 13th, 2015

    Is Twitter having a Moment? Is this a way for them to summarize the next big news story? With the recent launch of a new feature called "

    Don’t Fall for the Facebook Privacy Hoaxes

    September 29th, 2015

    The dreaded Facebook privacy hoaxes are back. By now, you have probably seen hundreds of your friends post one or both of these 

    What happens when a PR intern goes on a video shoot?

    September 1st, 2015

    Recently, I went on a video shoot with Brandon and Coleman. I am not a film major nor do I know anything abo

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